The Wall Street Journal reported that 33 
As we head to a referendum in just over a fortnight, there’s a fierce battle for the ‘yes’ and ‘no’ vote playing out in the land of social media.
From Tiktok to Instagram and Facebook the messaging is short, sharp and constant, and it’s reaching millions of voters.
In this episode, Professor of Political Communication at La Trobe University, Andrea Carson, on why the No campaign is dominating on platforms like Tiktok, where it is exposing its messages to a group of young and first-time voters.
And how the social media messaging could translate at the ballot box.
Subscribe: http://ab.co/1svxLVE
Read more here:
ABC News provides around the clock coverage of news events as they break in Australia and abroad, including the latest coronavirus pandemic updates. It’s news when you want it, from Australia’s most trusted news organisation.
For more from ABC News, click here: https://ab.co/2kxYCZY
Watch more ABC News content ad-free on ABC iview: https://ab.co/2OB7Mk1
Go deeper on our ABC News In-depth channel: https://ab.co/2lNeBn2
Like ABC News on Facebook: http://facebook.com/abcnews.au
Follow ABC News on Instagram: http://instagram.com/abcnews_au
Follow ABC News on Twitter: http://twitter.com/abcnews
Note: In most cases, our captions are auto-generated.
#ABCNews #ABCNewsAustralia
The Pulse of Washington D.C.
